David Gruhin

David Gruhin has led an impressive career as a digital strategist, marketing director and process designer in his 5 years working in the automotive industry. David has been featured in several well-known industry publications, including: Automotive News, Search Engine Land, and Streetfight Magazine.

What I Do

Ecommerce

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Web Design

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Copywriter

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Management

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Testimonials

Resume

9 Years of Experience

Experience

2021 - Current
SearchDRVN

Co-Founder & Director of Digital Marketing

From paid search campaigns to custom content generation for your website and Google My Business, SearchDRVN works hand in hand with your team at the dealership to drive traffic and convert that traffic to valuable leads.

SearchDRVN.com

2020 - Current
Cheddar Auto

Chief Operating Officer

It's as simple as entering your license plate! Cheddar Auto does all the heavy lifting to determine some of the most important details of your vehicle. Simply tell us the rest and your offer will be ready in under a minute.

getmorecheddar.com

2019 - Present
Taylor Automotive Group

Director of Digital Marketing

David serves as the Director of Digital Marketing at The Taylor Auto Group where he plays a major role in the management of digital marketing strategies for each rooftop, Taylor Kia of Boardman, Taylor Kia of Hermitage, Taylor Chevrolet & Toyota of Hermitage, Matt Taylor Kia of Lancaster. David is responsible for the management of the related budgets, lead handling process and general technology implementations and integrations. Through his commitment to this role, he has helped The Taylor Auto Group improve digital advertising KPIs such as lead cost and ROI, conversion tracking and general process improvement.

Prior to joining Taylor, David most recently worked as the General Manager at Kia of Bedford (2017 - 2018), where he was promoted from the role of Digital Marketing Manager for which he was hired in 2016. After only one and half years in the automotive industry, David was able to drive down ad spend and increase performance at multiple dealerships by implementing strategies and processes he brought with him from other industries. OEMs he has worked with include Kia, Hyundai, Chevrolet, Cadillac, Toyota, VM, Mazada, Ford, Chrysler, Jeep, Dodge, and Ram. David has a background in software and web development as well as graphic design. He has experience working in highly agile teams at both the startup level and with large scale media companies, working on digital publications such as, Billboard Magazine and The Hollywood Reporter, leading projects with major brands such as American Express, Delta Airlines, Marvel Comics, 1800 Tequila and Activision.

DriveTaylor.com

2017 - 2019
Kia of Bedford

General Manager

Ensure the profitability of Kia of Bedford by overseeing the various departments which include variable operations (sales & financing), fixed operations (service & parts), and the business office (accounting & administration). Hiring all management positions, completing performance evaluations regularly and developing short and long-term goals for each department manager (includes administrative, sales, parts, collision and service departments).

2013 - 2016
Prometheus Global Media

Senior Developer

Lead all development efforts related to off-platform websites for internal & external clients. Worked closely with product management, marketing/sales and editorial teams to execute projects under extreme time constraints and with limited operating budgets.

Management Skills

Solution Design

100%

Project Management

100%

Team Coordination

100%

Workflow Optimization

100%

Design Skills

Web Design

95%

Print Design

90%

Logo Design

95%

Graphic Design

98%

Coding Skills

JavaScript

85%

PHP

70%

Python

60%

Perl

75%

HTML / CSS

100%

Smarty / Twig

80%

Portfolio

My Works
SearchDRVN

SearchDRVN

Design, Development, Marketing, Media, Project Management
Cheddar Auto

Cheddar Auto

Automotive, Design, Development, Marketing, Project Management
Ohio Car Dealership Sees Early Success with Location-Targeted Mobile Ads

Ohio Car Dealership Sees Early Success with Location-Targeted Mobile Ads

Automotive, Case Study, Marketing
Kia of Bedford Case Study

Kia of Bedford Case Study

Automotive, Case Study, Marketing, Project Management
QUICK THINKING & BOLD ACTION PAY OFF FOR TAYLOR AUTOMOTIVE GROUP

QUICK THINKING & BOLD ACTION PAY OFF FOR TAYLOR AUTOMOTIVE GROUP

Automotive, Case Study, Marketing
Automotive News

Automotive News

Automotive, Case Study, Marketing, Project Management
Waze Local ads drove a 57% increase in leads to local auto dealer

Waze Local ads drove a 57% increase in leads to local auto dealer

Automotive, Case Study, Marketing

Contact

Get in Touch

216-244-4330

Cleveland

david@gruhin.net

Freelance Available

How Can I Help You?